Re-appropriation of Image

Re-appropriation is a cultural process by which a group reclaims/re-appropriates terms or artefacts.
For example, the use of polaroid cameras. As technology advanced, digital photography became more popular and the use of polaroid cameras died out. However in recent years, polaroid cameras have become fashionable to use.

The 'Analog to Digital: The Indexical Function of Photographic Images' reading highlighted the argument of whether there can be a physical connection between a person and a digital image. This is because a digital image, unlike an analog image, is made up of data and can be edited easily - therefore it may not always represent reality as photographs historically do.
Using this technology, photographers are able to re-appropriate an image, such as its context or subject.



KERRY SKARBAKKA

Skarbakka is a photographer from Arizona. He uses digital technologies in his work in order to give the effect of an analog image. It appears that his images represent reality - however they do not. Due to this, his work has received both acclaim and controversy given the nature of the images he produces.

Skarbakka aims to represent the uncertainty of our world through his work.
"We live in a completely uncertain world, from austerity measures and corporate greed to clean food and water surpluses and climate change of an increasingly over-populated planet."
The images of him falling represent the uncertainty of what you are standing on/relying on to support you, as well as the uncertainty of where you will end up.
In addition to this, these images also bring uncertainty to the viewer because it is difficult to imagine how he would have captured these photographs.